I though there was a pretty cool introduction to the chapter, explaining how “a picture is worth a thousand words” and how in today’s society the best way to communicate is sometimes a strong image. However, the image must serve a purpose, it can either be there for fun, be there to communicate complex information, or help explain a situation or a concept at a quick glance.
I though this was a good example of a photograph. There is no way to tell whether it has been cropped or flopped, or even silhouetted, but it is definitely a beautiful picture that invokes emotion.
Photographs – photos are powerful visual images that can evoke strong emotional responses in people. They can inform, convince, evoke an emotion, sell a product, or attest to facts. It seems like a relatively easy task to find photographs, it just depends on what you want, as if you wanted too you could even take the pictures yourself (if the project wasn’t too demanding).
Cropping – refers to the removal of some of the horizontal or vertical edges of a picture. Cropping out unnecessary portions helps focus on what’s n important.
Flopping – simply changes the direction of the image in a photo from side to side.
Silhouetted photos – have portions selectively removed (not strictly horizontal or vertical portions as in a cropped image).
Illustrations – can be diagrams, maps, charts, cartoons or drawings. They open up another channel of information and communication This channel reinforces, explains, and emphasizes the text. Combining the visual with the verbal helps people pick out the meat of the message more quickly.
I love Calvin and Hobbs. Here they are working to illustrate both illustrations and type as image. The blocked lettering and thought bubbles draw attention to the words in the comic strip, while Calvin and Hobbs are the examples of the illustrations.
Type as Image – an often underutilized form of image. There are many decorative, special fonts available that fit a wide range of styles and motifs.
This was definitely one of the longer chapters, or maybe it was just different because it had the examples with each key term instead of at the end of the chapter. This chapter helped me understand a lot more about images and what to do with them. I didn’t realize that images on a computer were split up into different sections, and that clip art could be considered an example of all of them (but I guess it does have photographs, illustration, and text). I didn’t even think that text could be considered an image, I mean maybe word-art but not plain text in which you’ve changed the style, color and font. Which leads me to the question of How do images make what you’ve designed memorable? Is it just that they are eye catching, or is it because they actually serve a purpose as the old Chinese proverb says?
Graham, Lisa. Basics of Design: Layout and Typography for Beginners. Albany, NY: Delmar, 2002. Print.